NZFMA is keeping quality animal feed on the Radar

NZFMA is proud to announce a new partnership with local comedian and agricultural community mainstay Te Radar.

A passionate lifestyle block owner from a farming background himself, Te Radar feels strongly about animal health and welfare. Having the right nutrition for farm animals is an important part in maintaining their overall welfare, so promoting our FeedSafe NZ programme only seemed right.

“Animal health and welfare is something I feel strongly about, so the opportunity to partner with the NZFMA to help spread the word about their quality assurance programme was a natural fit for me,” Te Radar said. “If we are what we eat, and for many of us that includes animals and what they produce, then what animals eat should also be something we care about.”

Buying feed from FeedSafe NZ accredited brands means animal owners can feel confident they’re looking out for the best interests of their livestock. Together with Te Radar, we’ll be launching an upcoming campaign to drive awareness of the benefits of the FeedSafe programme.


Promoting FeedSafe NZ with Te Radar

Te Radar is a well established figure within New Zealand’s agricultural community with previous appearances as frontman of Fieldays TV and MC of FMG’s Young Farmer of the Year awards. As a mouthpiece for the agricultural sector, Te Radar understands the thoughts and concerns of our audience, which makes this partnership incredibly valuable.

Te Radar will be fronting our campaign to drive the message of how important it is for farmers and animal owners to choose officially accredited FeedSafe NZ feed and how they can visit our website to easily find out which feed brands are accredited.

Part of the campaign will include videos with information on the benefits of the FeedSafe NZ programme, for both makers and buyers of animal feed. Look out for these videos to appear on our site.

There will also be screenings at the upcoming Fieldays event as well, where we will be joined by Te Radar at our FeedSafe NZ stand. A regular host at Fieldays panels, this year he will also be hosting a discussion panel for feed-related topics.


Quality animal feed with FeedSafe NZ

FeedSafe NZ is our official accreditation programme to make sure the quality of animal feed produced by manufacturers is up to the highest possible standard. This is done by assessing the processes of feed mills, auditing the ingredients they use, their production and facilities.

When you buy from animal feed manufacturers that have the FeedSafe NZ tick, you can be sure that it’s high-quality animal feed.

Looking for more information on our FeedSafe programme and which feed brands are accredited? Visit our FeedSafe page.